During the early years of my internal audit career, the Internet did not exist. In some ways, those were the “good ol’ days!” Today, social media and the Internet make information sharing nearly instantaneous. Unfortunately, bad news often travels even faster. Therein lies a huge challenge for organizations and the internal auditors who serve them.
It would seem counter-intuitive to think that organizations would struggle with communications in today’s highly interconnected world. In reality, organizations large and small are under great pressure to communicate their key messages quickly, accurately, and efficiently — especially in times of crisis. The potential for reputational harm caused by poor crisis communications is often a bigger risk than the crisis itself.…